Saturday, September 3, 2011

Why is Simplefare Kosher?

A. In a nutshell, respect. We appreciate respect for our plant-based foods, and, in turn, we offer respect to different beliefs and dietary observances.

Q. On your NUXY box it says "Parve" under the Oregon "K" flag. What does that  mean?

A. "Parve" foods, with limited exception (eggs and honey), contain NO animal products--note that Simplefare's products are 100% animal-free. Parve also means that the food is processed on machines that are not used for meat or dairy. This is especially important if you're kosher, because of the prohibition against mixing meat and dairy. Parve products allow you to mix them with any other kosher food, including meat or dairy.

Q. But most people are not kosher, so why do you feel this is important?

A. Because everyone benefits from strict kosher supervision. Translated, the Hebrew word "kosher" means "clean."

Q. Are you saying that non-kosher foods are unclean?

A. No, of course not. But what we are saying is that regular, strict rabbinical supervision assures the highest standards of cleanliness.

Q. Isn't that the government's job? Aren't you licensed by the Oregon Department of Agriculture?

A. Yes and yes, but it would cost the billions to maintain the level of supervision imposed on kosher food manufacturers. For example, it's not unusual for three inspectors to make surprise visits in one day! Let's see the government do that.

Q. Who exactly conducts these kosher inspections and what are their qualificaitons?

A. Mostly rabbis from Oregon Kosher, our certification supervisor. As you may know, rabbis are the moral and educational authority in traditional Jewish communities. They often have advanced degrees and are required to take post-graduate courses in the application of Jewish law to to food sourcing, preparation and safety.

As the Hebrew National commerical said, they report to "a higher authority."

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